Never Just Pretty
Always On Purpose
A strategy-led design studio building brands you always circle back to.
Born in Calcutta, based in Bombay,
working with the world.
We're only as good as the brands we build.
The projects that served a purpose, stirred the gut, nailed the brief and made us proud.
Looks Good. Works Better. The CC Processes
Every question is asked on purpose. Every step is taken with intent, and once you're in our circle, you're in for good.
- + Research & Insights
- + Competitor Analysis
- + Brand Strategy
- + Customer Journey Mapping
- + Brand Architecture
- + Brand Naming
- + Brand Positioning
- + Brand Story
- + Brand Personality
01
Brand Foundation
- + Brand Naming
- + Brand Identity
- + Visual Language & Extension
- + Typography
- + Iconography
- + Brand Guidelines
02
Identity & Extension
- + Product Packaging
- + Information Hierarchy
- + Unboxing Experience
- + Secondary Packaging
- + Packaging Redesign
- + Structure & Label Design
- + Creative Direction
- + Print Production
03
Product Packaging
- + Consumer Journey
- + Web Wire Framing
- + UI & UX Design
- + Consumer Mapping
- + Web Development
04
Web Flow & Design
- + Art Direction
- + Design Systems
- + Brand Mentoring
- + Brand Consulting
- + Creative Direction
- + Brand Campaign
05
Brand Direction
Good brands are like
good friends, life’s easier
with them around.
We see beyond circles!
(just kidding)
Rooted In
Intention.
Only As
Strong As
Its Why.
Keeps The
Work Alive.
Questions
Spark Better
Answers.
Sets The
Pace.
Rooted In
Intention
>
Certainty
The circle, in their own words.
From the people who've seen the process, survived the questions, and built something real with us.
Durlabh Rawat,
Founder Of Barosi
After a lot of research, I decided to work with Sejal for Barosi. I am super happy that I took the right decision.
What sets her apart from the sea of options is her professional skilled approach, aesthetic sense, going the extra mile to achieve excellence.
Surya Tej Chinni,
Founder Of Origins Nutra
Sejal & Studio CC are the best brand partners you could ask for! Sejal went above and beyond to ensure we built the strongest brand foundations and helped us craft a distinct, memorable identity.
They operate with high ownership, and are committed to excellence which made all the difference.
Anirudh Kastia,
Founder Of Put Simply
It was a pleasure working with Sejal. She understood the brand story very well and helped bring our vision of Put Simply to life. We are super delighted with the new language and packaging.
The entire process has also improved our team’s understanding of the brand. Kudos to Sejal and her team!!
Deepanjali Kanoria,
Founder Of Heyday Care
Working with Sejal has been exceptionally fulfilling. Not only does she understand the essence of branding but she was able to marry her design with what Heyday truly stood for.
It’s been a pleasure to work with a highly motivated professional who connects with our brand beyond the scope of a project.
Naimita Jagasia,
Founder Of Ode To Gaia
Ode to Gaia is an extension of me, my vision and my personality. Sejal and her team beautifully cracked that.
From fluid, feminine lines to bright colours, Sejal was able to make a plant based brand fun and sexy without watering down the aesthetic or the mission.
Gauri Kohli,
Founder Of Doublespace
Sejal’s insights and enthusiasm are by far the strongest qualities she brings to any project. Sejal took effort to dive into every little detail. Her support was unparalleled.
Her work sustains itself beautifully and gives us not only a strong base to further build the brand on but also a competitive edge.
Aman Choudhary,
Creative Head Of House Of AC
Working with Sejal was indeed a fabulous experience, her ability to understand the brief and execute the same is what sets her apart.
Her creativity plays an important role in using in-hand resources to the fullest to achieve the desired outcomes.
Anish Tadimarri,
Founder Of Klearme
She is extremely passionate about brand design, and that made my experience working with her fulfilling.
My biggest compliment for her work would be that my vision for Klearme was executed to a tee.
Rishi Kakkar,
CMO Of Kokuyo Camlin
Sejal is very focused on keeping the consumer at the center of her design process. She shows curiosity and a penchant for learning about her client’s categories.
The openness with which she approaches her work, her desire to learn and customer focus provide a strong foundation on which she builds her creative approach.
Sakshi Wadhwani,
Founder Of 1Excel
You truly can’t go wrong collaborating with Sejal. Her warmth, energy, and incredible eye for detail make the entire process feel effortless.
What really stands out is how she treats the project like her own, she understood our vision so intuitively and brought it to life in a way that felt even better than we had imagined.
Got something exciting in mind?
Big, small, half-formed,
chaotic. We’re listening.
Tell us what you’re building
and we’ll circle back with
a plan.
Want to
Collaborate
With CC?
FILL THE FORM
The circle is growing, and there’s room. Email us at careers@studiocuriouscircle.com
Studio Between
the Projects
Projects, people, and
everything happening
between the briefs.
